Privacy Policy
The following explains FWD’s Privacy Policy.
It describes the information collected by Swipefwd Inc. (dba “FWD”) hereinafter (“FWD”, “we,” “us,” or “our”), how that information may be used, with whom it may be shared, and your decisions about such uses and disclosures. By using our website, located at https://www.lookfwd.co (“Website”), our mobile app, or otherwise accessing the pages of FWD (collectively, the “Services”), you agree to the practices set forth in this Privacy Policy. If you do not agree with this policy, you must not access or use the Services.
Information FWD Collects and How It Is Collected
Information Collected Automatically
When you use the Services, FWD automatically collects and stores certain information about your computer or mobile device and you and your activities.
This information includes:
Mobile Device ID. Your mobile device’s unique ID number (e.g., Number, IMEI, AD ID).
Geographic Location. Your mobile device’s geographic location when you register for FWD through our mobile app.
Device Information/Specifications. Technical information about your computer or mobile device (e.g., type of device, web browser or operating system, IP address) to analyze trends, administer the Services, prevent fraud, track visitor movement in the aggregate, and gather broad demographic information.
Length and Extent of Usage. How long and in what manner you used the Services and which services and features you used.
Cookies. We use “cookies” to keep track of some types of information while you are using the Services. “Cookies” are very small files placed on your computer and phone, and they allow us to count the number of people who use the Services and distinguish repeat visitors from new visitors. Cookies also allow us, and third parties we work with, to save user of the Services (“User”) preferences, track User trends, and advertise to you. FWD uses both session and persistent cookies; session cookies expire at the end of a particular visit, while persistent cookies (also called stored cookies) remain active until you disable them through your settings, or until a pre-set expiration date. We rely on cookies for the proper operation of the Services; therefore, if your browser is set to reject all cookies, the Services may not function properly. Users who refuse cookies assume all responsibility for any resulting loss of functionality with respect to the Services.
Web Beacons. “Web beacons” (also known as “clear gifs” and “pixel tags”) are small transparent graphic images that are often used in conjunction with cookies in order to further personalize the Services for our users, collect a limited set of information about our users, and advertise to our users.
Information You Choose to Provide to FWD
1. Information We Obtain From Your Social Media Accounts and Mobile Phone Contacts
In order to register, log into, or use the Services, you are invited to use your Facebook, LinkedIn, or Google accounts (hereinafter “Social Media Accounts”). By allowing us to access your Social Media Accounts, you understand that we may obtain and process certain information from these accounts, including but not limited to your login information, name, sex, date of birth, your location, pictures, and the names, profile pictures, mutual friends lists, and other information about your friends and connections on these Social Media Accounts. FWD also may obtain and process data from your mobile device contacts (“contacts”), including your contact’s name, picture and mobile number. FWD only obtains information from these accounts and/or contacts that you specifically authorize and grant us permission to obtain.
2. Inviting Your Friends
We encourage you to invite your friends to FWD by providing us with access to your phone contacts and Facebook mutual friends list. We store this information in our database to enable you to invite your friends to FWD. You agree that you will not abuse this feature by entering the phone numbers of individuals who you know would not be interested in using the Services.
3. Information You Provide Directly to Us
If you do not choose to use your Social Media Accounts to log in or to create an FWD account, you may choose to directly provide FWD with information to use the Services. Specifically, when creating an FWD account, we will ask you to provide your mobile telephone number, name, date of birth, sex, and location. We may also ask you to upload photos for your FWD profile. We may collect any information (including location metadata and inferred characterizations or data) contained in these files. You may provide additional information about yourself (such as your education, occupation, etc.) in order to build your FWD profile. You may also provide “special categories of personal data” under applicable law, such as but not limited to your religion, sexual orientation, astrological sign, height, smoking habits, relationship goals, and desire to have or if you have children, etc. By providing FWD with this information, you explicitly consent to our use of it for the purpose of making matches/connections/recommendations on FWD. Any information that you provide to FWD may be viewed by users of FWD and people who do not use the Services but who are sent your profile by your FWD friends.
How FWD Uses Information
Pursuant to the terms of this Privacy Policy, FWD may use the information it collects from you for the following purposes:
Facilitate matches/connections/recommendations and communication with other FWD users and individuals who are not yet users of FWD;
Respond to your comments and questions and to provide customer service to you;
Provide communications to you about FWD, promotions/offers, advertising, news, and other information we think will be of interest to you;
Fulfill the terms of its offer with you;
Monitor and analyze trends, usage and activities;
Investigate and prevent fraud and other illegal activities;
Provide, maintain, and improve the Services and our overall business;
Where we have a legitimate business interest in doing so, for example, fulfill the terms of its offer/promotions, direct marketing, research (including marketing research), network and information security, fraud prevention, and enforcing or defending against legal claims; and
Where you otherwise consent to such use.
Sharing Your Information
The information FWD collects is used to improve the content and the quality of its Services and to fulfill any contests or promotions it may run. Without your consent, we will not otherwise share your personal information to/with any third parties for commercial purposes, except when we have your permission or under the following instances:
1. Service Providers
We may share your information with our third-party service providers that support various aspects of the Services and FWD’s business operations (e.g., assist in fulfilling terms of FWD offers/promotions, marketing and analytics providers, security and technology providers, and payment processors).
2. Legal Disclosures and Business Transfers
We may disclose any information without notice or consent from you:
a) in response to a legal request, such as a subpoena, court order, or government demand;
b) to investigate or report illegal activity, or
c) to enforce our rights or defend claims. We may also transfer your information to another company in connection with a merger, financing due diligence, corporate restructuring, sale of any or all of our assets, or in the event of bankruptcy.
3. Aggregate Data
We may combine non-personally identifiable information (“PII”) we collect with additional non-PII collected from other sources for business purposes. We also may share aggregated, non-PII with third parties, including advisors, advertisers, and investors, for the purpose of conducting general business analysis.
4. Social Media Account Information
Your FWD profile can be shared with individuals your FWD friends introduce you to and who are either on or off the FWD platform. Your friends’ names and profile pictures, obtained by FWD from your Social Media Accounts, can be shared with your FWD matches who are already friends with your Social Media Account friends.
5. Contests and Promotions
You expressly permit FWD to publicly share your name, FWD profile picture and the city-location you provided to FWD when registering for FWD Services in order to publicize the fulfillment of its contest and/or promotion.
Inviting Your Friends
We encourage you to invite your friends to FWD by allowing us to access your telephone and social media contacts. We will keep this information in our database, which will enable you to send these people messages from your mobile device or messaging platform, and inviting them to FWD. You agree that you will not abuse this feature by entering the phone numbers of individuals who you know would not be interested in using the Services.
Updating or Removing Account Information
You may review or edit your FWD profile by logging into your FWD account, going to the Settings screen, and clicking on your Account. If you would like us to delete your account information, we will do so by first deactivating your FWD account and then permanently deleting it. If you have consented to our use of your personal information, you may withdraw your consent at any time. Notwithstanding the foregoing, we may continue to contact you about deleting your FWD account and/or to respond to any inquiry or request made by you to us. To opt-out of receiving FWD messages, you must stop using the Services and stop submitting inquiries to FWD.
Individual Rights in the European Economic Area
If you are located in the European Economic Area, you may ask whether FWD is processing personal information about you, request access to your personal information, and ask that we correct, amend, delete, or restrict processing your personal information. You may object to FWD’s processing of your personal information at any time. However, doing so may impact your use of the Services.
If the applicable law provides you with the right to request access to, (receive) port, object to or restrict processing, seek rectification, or request erasure of personal information held by us about you, you may do so through either deleting your FWD account or by contacting FWD. To protect your privacy, FWD will take commercially reasonable steps to verify your identity before granting access, or making any changes, to your personal information.
Although we make good faith efforts to provide our users with access to their personal information, there may be circumstances in which FWD is unable to do so, including but not limited to: where the information is legally privileged, would compromise others’ privacy, or other legitimate rights, where the request is unfounded or excessive, or where the information sought is commercially proprietary.
Third-Party Sites
FWD may contain links to third-party websites and services, in order for it to execute its Services. If you choose to click on a third-party link, you will be directed to that third-party’s website or service. The fact that we link to a website or service is not an endorsement, authorization, or representation of our affiliation or association with that third party, nor is it an endorsement of their privacy or information security policies or practices. We do not exercise control over third-party websites or services. These third parties may place their own cookies or other files on your computer, collect data or solicit personal information from you. Third-party websites and services follow different rules regarding the use or disclosure of the personal information you submit to them. We encourage you to read the privacy policies or statements of the their-party websites and services you visit.
Age Restriction
You have to be at least 18 years old to use the Services. FWD does not knowingly collect any information about or market to children, minors, or anyone under the age of 18. If you are less than 18 years old, we request that you do not submit information to us. If we become aware that a child, minor, or anyone under the age of 18 has registered with us and provided us with personal information, we will take steps to terminate that person’s registration and delete their information from FWD. If we do delete a profile because you violated our age restriction, FWD may retain your IP address to ensure that you do not try to get around our rules by creating a new profile. If you are a parent or legal guardian who discovers that your child has provided us with information, please contact us at contact@loofwd.co so we may promptly delete such information from our files.
Data Retention and Data Deletion
FWD retains the personal information we receive for as long as you use the Services, do delete your FWD account, or as necessary to fulfill the purpose(s) for which it was collected, provide our services, resolve disputes, establish legal defenses, conduct audits, pursue legitimate business purposes, enforce our agreements, and comply with applicable laws.
There are two ways to delete your information subject to any legal obligations FWD is required to fulfill.
1. Delete All Information:
To delete all your information from FWD, please log into the FWD App, click on the Settings icon, click on Account, and under Delete Account – delete all account(s) you have created on FWD.
2. Delete Select Information:
To select information from FWD, please log into the FWD App, click on the Settings icon and click on Account. Remove any information you would like to delete from the FWD system. For example, you can delete any social media (e.g., Facebook, Google) account listed under the Connected Account section. You can delete your email from the Email section. You can also delete a particular FWD account you have created.
If you require assistance or have questions about deleting your information from FWD, please log into the FWD App, click on the Settings icon, and click on Contact.
Securing Your Personal Information
We take steps to ensure that your information is treated securely and in accordance with this Privacy Policy. Unfortunately, the Internet cannot be guaranteed to be 100% secure, and we cannot ensure or warrant the security of any information you provide to us. We do not accept liability for unintentional disclosure.
By providing personal information to us, you agree that we may communicate with you electronically regarding security, privacy, and administrative issues relating to your use of FWD. If we learn of a security system’s breach, we may attempt to notify you electronically by posting a notice on our Website or our mobile app or by sending you a text message. You may have a legal right to receive this notice in writing.
Using FWD from Outside the United States
If you are visiting FWD from outside the United States, please be aware that your information may be transferred to, stored, and processed globally, including in the United States where our servers are located, and our central database is operated. By using our services, you understand and agree that your information may be transferred to our facilities and those third parties with whom we share it for processing as described in this Privacy Policy. Where required by law, international transfers of personal information will be supported by an adequacy mechanism.
Changes to this Privacy Policy
We may update this Privacy Policy from time to time. If there are any material changes to this Privacy Policy, FWD will notify you by email or as otherwise required by applicable law. When we post changes to this Privacy Policy, we will revise the “last updated” date at the top of this Privacy Policy. We recommend that you check our Privacy Policy from time to time to inform yourself of any changes to it or any of our other policies.
How to Contact Us
If you have any questions about our privacy practices, this Privacy Policy, or how to lodge a complaint with the appropriate authority, please contact us by email at contact@lookfwd.co